Category: Sport Apparel
If you are interested in working for a top sportswear supplier, with a portfolio of strong brands and a rich history we need to talk.
Excellent corporate culture: respectful, collaborative, a place where you can make a difference and achieve desired career growth based on your contribution.
If you have sport/activewear product development experience; including design direction, understand the sport category competitive landscape, are analytical in nature and can drive the product mix/champion development this is the perfect role for you.
Reports to the Brand Director who is wonderful to work for/with; Personable, great manager, mentor with category expertise.
The Sr. Product Line Manager will be responsible for driving the product creation process for the assigned private label sport brand. The focus of the role is to meet the sport performance apparel needs of men’s, women’s, and youth consumers. Their advanced knowledge of the market will justify new opportunities for growth and their product expertise will champion product ideas and positioning from product inception through go-to market strategies. You will be responsible for design, development, forecasting/costing, and meeting the consumer need. Collaboration with cross-functional teams (graphic design, marketing, sourcing, etc.) will be imperative for a successful product launch.
Research and Product Knowledge
Product expert related to style offering, design, fabrication, pricing and positioning in the sports apparel marketplace
Market expert related to target consumers and end use
Identifies category growth opportunities and new product market potential
Researches and analyzes competitor and market product, consumer and competitive trends, while spending time learning customer needs.
Possesses and applies understanding of the product, delivery and pricing needs of core consumers, key markets, and channels.
Conducts detailed analysis of sales history and forecasts demand for potential new products
Creates documentation on findings for consumer and market information and presents information to team.
Effectively gathers input and feedback from sales and key accounts
Champions product positioning with marketing and sales throughout go-to market process – including web, image (catalog), and other support materials
Line Planning/Product Creation Process
Recommends product positioning, creates category construct and line plans, while managing and championing the ideas through the product creation process.
Maintains the line planning, pricing and product creation documentation for a complete product line - including silhouette/style/color plan, fit/sizing vision, flow plan, and pricing strategies.
Incorporates marketplace trends and consumer insights into product design briefs.
Creates design concepts that can be translated into workable concepts/artwork by illustrators/design team
Collaborates with cross-functional teams and has advanced understanding of the product creation process that involves merchandising, design, technical design, development, sourcing, quality assurance, and planning
Resolves process and merchandising issues that arise throughout the season while analyzing, recommending, and implementing ways to continually improve process efficiencies.
Approves product designs and components that the development team brings to meet the needs of the design brief
Drive product creation process while developing a collaborative working environment among cross-functional teams
Creates and communicates impactful presentations to sell-in the product to cross-functional teams, management, marketing, and internal sales as well as directly to customers
Manages the preparation, coordination, proofing, and execution of sales tool information supplied for sales and marketing use (e.g., catalogs, sales samples, sales meeting presentation templates, etc.)
Works with category management team to achieve revenue growth and gross product margin goals.
Assists in planning the appropriate style/SKU level to optimize productivity and manage inventory distribution.
Displays advanced understanding of business operations including systems, marketing, planning, distribution, and customer service
Bachelor's degree in Fashion Merchandising or related field.
Minimum of 8 years' relevant experience in apparel product related roles.
Proven merchandising skills and understanding of the product creation process.
Strong business orientation, analytical aptitude, retail math and computer skills.
Communicate in verbal and written form to effectively and clearly articulate goals and objectives
Seek information proactively and work cooperatively in a diverse group
Lead and influence others and champion projects using demonstrated creativity and ingenuity
Proficiency in Microsoft applications, including Microsoft Word, Excel & PowerPoint
Please send resume and salary requirements to email@example.com