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Marketplace Specialist

Location: Midwest

Are you innovative, consumer-centric and want to make a difference?  

Work for a direct to consumer company with a half of century of experience. They offer a business casual environment and a flexible work schedule. You will become part of a collaborative close knit group were you will gain visibility in this newly created role.

If you have marketplace (Amazon, eBay, Walmart) experience, understand how to craft marketing materials for the above marketplaces and have experience drive the correct product mix to maximize sales we need to talk. 

Summary: 

The purpose of this role is to assist in online sales on marketplace sites such as Amazon, eBay, Walmart and more. This includes inventory management, pricing and promotional activities, online merchandising, content curation, and monitoring the company and competitor performance on online retail sites. The ideal candidate can process product specifications and translate them into formats that meet the expectations of marketplace sites and their customers.

Job Description: 

  • Manage product data and convert to meet marketplace specifications

  • Audit listing information before and after publishing to marketplaces

  • Keyword and competitor research to track performance and ensure optimized content

  • SEO-focused product copywriting

  • Troubleshoot listing and account issues

  • Research opportunities for new product buys

  • Maintain inventory levels and ensure price parity with other channels

  • Other duties as assigned

Qualifications:

  • Bachelor’s Degree Digital Communications, Marketing or related field preferred

  • 3+ years of previous experience working with online retail

  • Intermediate knowledge of Excel, including formulas and pivot tables

  • Intermediate writing skills, particularly the ability to include keywords in product titles and descriptions

  • Basic knowledge of core SEO concepts

  • Basic math skills

  • Experience with inventory/content distribution platforms (ChannelAdvisor, CommerceHub, Salsify) a big plus

TO APPLY: 
Send your resume with salary requirements to: sue@mpresource.com
     phone: 262.681-3727

Please include Job Code MPS-MPR0319 in the subject line of all emails.

eCommerce Merchandising Specialist

Location: Midwest

Category: Apparel, home decor, lifestyle

Are you innovative, consumer-centric and want to make a difference?  

Work for a direct to consumer company with a half of century of experience. They offer a business casual, collaborative work environment and a flexible schedule.

Summary: 

The eCommerce Merchandising Specialist is responsible for managing the merchandising of products and categories on the company’s websites. This includes: Site navigation, categories, featured products & rich content article placement, management and optimization of onsite search, refinements, etc., site segmentation / site personalization.

Job Description: 

  • Development & execution of online marketing strategies & plans

  • Contribute to the Marketing Department by providing creative ideas during planning and brainstorming sessions

  • Maintain an exceptional understanding of our customer, what motivates them and the products they purchase.

  • Responsible for managing on-site merchandising and search experiences in order to support sales optimization efforts and in support of customer acquisition and transaction goals

  • Management of site navigation, categories, featured products & rich content article placement for the company and other owned online properties

  • Management and optimization of site recommendations engine

  • Management and optimization of onsite search, refinements, etc.

  • Manage identification, implementation and optimization of site segmentation/site personalization experiences

  • Measure effectiveness of Marketing and Merchandising decisions

  • Extract insights from compiled data/results and adjust strategy and execution plans.

  • Create weekly and monthly executive summary reports

  • Provide forecasting, budgeting and pacing information.

  • Continuously identify new ways to develop, implement and support on-site merchandising/marketing strategies and programs

  • Maintain and advance partner relationships with Customer Service, Advertising, Merchandising, and external vendors. Leverage these partnerships in the execution of the marketing, merchandising strategy.

  • Interact with advertising to ensure web advertising is presented in a manner that best optimizes our content and supports our sales objectives

  • Work with business partners to prioritize work and provide estimates

Qualifications:

  • Bachelor’s degree in merchandising, marketing, business administration, mass communications or related field.

  • 3+ years of experience in hands-on merchandising, planning and editing for ecommerce marketing initiatives in a retail B2C company.

  • Retail experience with an emphasis on home décor, lifestyle and apparel.

  • Excel in gathering, analyzing and acting on marketing data.

  • Familiarity with other digital marketing channels including SEM, Email, SEO, Display, Affiliates, etc.

  • Strong communication and creative concept development and evaluation/judgement.

  • Expert level of proficiency in Excel and PowerPoint.

  • Be a strategic thinker and exhibit a strong business acumen.

  • Have strong program management and organizational skills being able to manage multiple task/projects at once.

  • Experience with Oracle, ATG, Adobe Omniture and Certona a plus.

TO APPLY:
Send your resume with salary requirements to sue@mpresource.com, Midwest Personnel Resource, LLC:

Sr. Product Line Manager

Location: Northwest

Category: Sport Apparel

If you are interested in working for a top sportswear supplier, with a portfolio of strong brands and a rich history we need to talk.

Excellent corporate culture: respectful, collaborative, a place where you can make a difference and achieve desired career growth based on your contribution.

If you have sport/activewear product development experience; including design direction, understand the sport category competitive landscape, are analytical in nature and can drive the product mix/champion development this is the perfect role for you.

Reports to the Brand Director who is wonderful to work for/with; Personable, great manager, mentor with category expertise.

Summary:

The Sr. Product Line Manager will be responsible for driving the product creation process for the assigned private label sport brand. The focus of the role is to meet the sport performance apparel needs of men’s, women’s, and youth consumers. Their advanced knowledge of the market will justify new opportunities for growth and their product expertise will champion product ideas and positioning from product inception through go-to market strategies.   You will be responsible for design, development, forecasting/costing, and meeting the consumer need. Collaboration with cross-functional teams (graphic design, marketing, sourcing, etc.) will be imperative for a successful product launch.

Job Description:

Research and Product Knowledge

  • Product expert related to style offering, design, fabrication, pricing and positioning in the sports apparel marketplace

  • Market expert related to target consumers and end use

  • Identifies category growth opportunities and new product market potential

  • Researches and analyzes competitor and market product, consumer and competitive trends, while spending time learning customer needs.

  • Possesses and applies understanding of the product, delivery and pricing needs of core consumers, key markets, and channels.

  • Conducts detailed analysis of sales history and forecasts demand for potential new products

  • Creates documentation on findings for consumer and market information and presents information to team.

  • Effectively gathers input and feedback from sales and key accounts

  • Champions product positioning with marketing and sales throughout go-to market process – including web, image (catalog), and other support materials

Line Planning/Product Creation Process

  • Recommends product positioning, creates category construct and line plans, while managing and championing the ideas through the product creation process.

  • Maintains the line planning, pricing and product creation documentation for a complete product line - including silhouette/style/color plan, fit/sizing vision, flow plan, and pricing strategies.

  • Incorporates marketplace trends and consumer insights into product design briefs.

  • Creates design concepts that can be translated into workable concepts/artwork by illustrators/design team

  • Collaborates with cross-functional teams and has advanced understanding of the product creation process that involves merchandising, design, technical design, development, sourcing, quality assurance, and planning

  • Resolves process and merchandising issues that arise throughout the season while analyzing, recommending, and implementing ways to continually improve process efficiencies.

  • Approves product designs and components that the development team brings to meet the needs of the design brief

Presentations/Communications

  • Drive product creation process while developing a collaborative working environment among cross-functional teams

  • Creates and communicates impactful presentations to sell-in the product to cross-functional teams, management, marketing, and internal sales as well as directly to customers

  • Manages the preparation, coordination, proofing, and execution of sales tool information supplied for sales and marketing use (e.g., catalogs, sales samples, sales meeting presentation templates, etc.)

Business/Financial Results

  • Works with category management team to achieve revenue growth and gross product margin goals.

  • Assists in planning the appropriate style/SKU level to optimize productivity and manage inventory distribution.

  • Displays advanced understanding of business operations including systems, marketing, planning, distribution, and customer service

Qualifications:

  • Bachelor's degree in Fashion Merchandising or related field.

  • Minimum of 8 years' relevant experience in apparel product related roles.

  • Proven merchandising skills and understanding of the product creation process.

  • Strong business orientation, analytical aptitude, retail math and computer skills.

  • Communicate in verbal and written form to effectively and clearly articulate goals and objectives

  • Seek information proactively and work cooperatively in a diverse group

  • Lead and influence others and champion projects using demonstrated creativity and ingenuity

  • Proficiency in Microsoft applications, including Microsoft Word, Excel & PowerPoint

TO APPLY:

Please send resume and salary requirements to sue@mpresource.com

Email Marketing Specialist

Location: Midwest

Are you innovative, consumer-centric and want to make a difference?

Work for a direct to consumer company with a half of century of experience. They offer a business casual, collaborative work environment and a flexible schedule.

Manage email marketing to enhance the brand, expand the marketing message and enhance the bottom line.

If you’ve managed email marketing campaigns, worked with an enterprise level ESP and versed in HTML we need to talk.

Summary:

The Email Marketing Specialist is responsible for the daily activities that drive the email program. This includes product selection, segmentation, creative review, KPI’s and metrics and all related email reporting. There will be an opportunity to work closely with other members of the email and extended ecommerce teams to facilitate a cohesive marketing plan in all ecommerce areas. The ideal candidate will be both creative and analytical. This role is an excellent opportunity for an ambitious individual to join our marketing team and have significant impact on improving top-line sales at a growing multi-channel company.

Job Description:

  • Devise themes for email campaigns. 

  • Participate in eCommerce and Marketing planning and strategy sessions. Collaborate with the team to plan and execute eCommerce strategy.

  • Selection of product level and category level promotions for email campaigns. 

  • Communicate creative requirements for the set-up of emails with advertising and review/proof creative out-put.

  • Assemble the creative elements into email templates.

  • Review inventory levels of products for emails and homepage.

  • Implement e-mail campaigns developed in conjunction with Marketing, Advertising and Product Development teams.

  • Over-see promotions on emails. Which includes; working with Advertising and internal team members for set up, proofing creative, testing promotional codes and communicate promotional plan with other departments.

  • Thorough understanding of email performance metrics and benchmarks, helping drive and optimize key traffic and revenue metrics including deliverability, CTR, open rates, incremental revenue lift, engagement and retention. 

  • Based on strategic plans, build and refine email program including; planning, targeting, segmentation, set-up, testing, execution, reporting and optimization. 

  • Develop and manage continued growth and quality of email lists, buyer segmentation and contact strategy.

  • Evaluate competitive space to recommend/adopt best practices.

  • Maintain a comprehensive email marketing calendar that considers the various pertinent events that affect e-mail campaigns (sales promotions, seasonal opportunities, etc.).

  • Other duties as assigned.

Qualifications:

  • Bachelor’s degree in eCommerce, marketing or related field.

  • 2-3+ years of experience with managing email campaigns and online marketing programs.

  • Background working in an advanced email platform including the ability to segment a comprehensive email list into multiple targets required. Listrak, Salesforce, ExactTarget platforms preferred.

  • Attention to detail for proofing creative out-put.

  • Basic knowledge of HTML and website functionality.

  • Proficiency in Excel (including creating Pivot Tables/use of formulas), Word and PowerPoint.

  • Highly organized, dynamic, detail oriented, creative, and analytical.

  • Solid interpersonal skills and good verbal and written communication abilities.

To Apply:

Sent resume and salary requirements to sue@mpresource.com

Sr. Designer

Location: Midwest

Category: athletic and base layer

Work for a company who cares about their employees, customers and the quality of their product. The right candidate will collaborate with team members to drive design ideas and infuse function and innovation into designs.

 Key responsibilities include:

  • Design

  • Trend and market research

  • Fabric, trim and color development

  • Technical sketching, construction call outs; relaying to TD’s and PM’s

  • Leadership

  • Business Analytics- aid in cost effective designs and ensure competitive assortments, as it relates to design, and pricing

  • Timeline management (managed design work flow to ensure milestone dates are met)

Qualifications:

  • Bachelor’s degree or equivalent in Apparel Design

  • 7 to 10+ years of professional experience in Apparel Design

  • A comprehensive designer skill set which includes excellent illustration and CAD skills, fashion and color design aesthetic, and ability to design highly creative concepts

  • Strong aesthetic; base layer, activewear

  • Prior knits experience preferred

  • Excellent understanding of garment construction, fit, finishes and industry resources

  • Excellent computer skills including Microsoft Office and Adobe Creative Cloud

  • Ability to travel to international and domestic markets

  • Demonstrated ability to work effectively cross-functionally and to influence ideas internally. Experience with Product Development Process; understanding how to take a design from concept through commercialization

  • Strong leadership skills, and ability to partner with management cross-functionally

  • Ability to work in a fast-paced, dynamic, and collaborative team environment; flexible and adaptable to change

Candidates will need to have an online portfolio. Additionally, before the start of the interview process they would need to be comfortable completing a project.

To Apply:

Send your resume to sue@mpresource.com. Please include the job code SD-MPR0119 in the subject line and make sure your resume or cover letter include a link to your portfolio.

 

Sr. Product Developer

Location: Northwest

Category: Workwear

A small established growing organization is looking for a stellar sr. product developer to help them disrupt the market and create excitement for their customers.  You will play a key role in product strategy to develop a product mix that positions the company for their next phase of growth. As the workwear category expert your voice will be heard!  

Work in a creative, fun and productive work environment. If you work hard but play hard too this culture is for you.  

Summary:
The sr. product developer is an essential member of the product development team who is responsible for researching the market, designing and executing product along with maintaining effective production processes that bring innovative workwear apparel to the company’s global market. 

Job Description:  

Product Development:

  • Accountable for executing all aspects of the product development process from concept through production.

  • Accountable for all aspects of design from researching trends, analyzing competition to sketching. Next steps include design adoption, gaining consensus and further advancing design details as needed.

  • Responsible for concept and line architecture, engineering of prototypes through product ready. Effectively collaborates with various teams: Sales, graphic design, China office, Marketing and production. Drives the PD process and ensures all products meet or exceed expectations.

  • Partner and collaborate with overseas partners to ensure product execution including close collaboration with China office workwear assistant who is responsible for reviewing samples, evaluating production and approving for all carry-over styles.

  • Executing the testing requirements for workwear assortment. This includes establishing the testing, monitoring and capturing results. Making determinations for assortment based on results.

  • Ensure that designs are manufacturable, meet cost and quality objectives.

  • Travel to Asia to work with manufacturers and our China office on current and future development projects.

  • Create and manage tech packs assuring documentation is current and production ready.

  • Establish expertise in fabric development including gathering knowledge around future technologies. Be the product development source for new, innovative fabrics and their capabilities.

  • Responsible for negotiating cost and aligning cost capabilities.

Product Line Management:

  • Initiate and manage consumer, market industry and competition research to identify business opportunities; keep pulse on existing distributors/customers and understand needs and expectations of prospective distributors.

  • Responsible for identifying trends and opportunities based on analysis of product performance and competitors.

  • Manage and monitor new product introductions as well as carry-overs. Balance brand and business ensuring apparel assortment and color/sku offering deliver on product goals.

  • Establish year-round margin and analytics review of categories to ensure profitability.

  • Act as a product evangelist presenting product and POV at pre-lines, sales meetings and meetings with key distributors.

  • Effectively collaborate with distributor partners in both the US and EU markets ensuring open communication and a solid understanding of the unique aspects of the market.

  • Partner with key cross-functional partners (marketing, ecommerce, sourcing, finance, operations) to ensure category execution is on brand and delivers business objectives.

  • Be the category expert with all cross-functional partners to ensure product execution aligns with your seasonal line plan and brand direction.

  • Ensure timely delivery of all projects and processes within timelines.

  • Attends photo shoots, initiating shot lists and coordinating outfit pairings that drive product marketing stories. Partners with Mktg on catalog lay-outs and features.

  • Partner with VP of merchandising to continuously strive for process improvement, making solid recommendations on ways in which the organization can gain additional efficiencies.

Leadership competencies:

  • Inspiring others/leading by example

  • Strong verbal and written communication skills, with the ability to communicate new ideas, concepts and expertise within internal product development team and to external partners.

  • Effectively communicate design presentation, line validity to CEO and leaders of organization.

  • Ability to share your vision for your area and shepherd your strategy through the development process.

  • Decision making

  • Interpersonal skills

  • Conflict resolution management

  • Collaboration and innovation

Qualifications: 

  • Bachelor’s degree with 5-7+ years of experience in the lifestyle apparel industry

  • Leadership role working with product design and development teams

  • Strategic thinker with proven results

  • Ability to develop, inspire, and empower a team

  • Creative, innovative, with the ability to identify key design elements to increase sales

  • Strong sense of trend, fabric, style, color and print direction

  • Strong interpersonal skills, willing and able to work with people at all levels

  • Technologically savvy, proficient in PLM systems

  • Excellent public speaking skills, able to tell a story

  • Exceptional financial acumen and business planning skills

  • Ability to perform in a fast paced, dynamic, entrepreneurial environment

  • Ability to travel internationally and domestically, 20-25%

  • Excellent at building relationships internally and externally

  • Strong negotiator

  • Experience effectively conducting business in Asia a must

  • Detail oriented and highly organized, maintain clear priorities

TO APPLY: 

Send your resume with salary requirements to Sue at Midwest Personnel Resource, LLC:
   
     E-mail: sue@mpresource.com
     phone: 262.681-3727

Please include Job Code SPDWW-MPR0417 in the subject line of all emails.